Spotlight on The Owner of Mr. Steam


Hello prospective and current customers! My name is Lior Moshe and I am the the founder and owner of Mr.Steam Atlanta Carpet and Upholstery Cleaning. I wanted to give you all an opportunity to get to know me before you put your trust in our company.

I am originally from Israel, as many of you know from my funny accent – no that is not a Deep South dialect! I came to the United States 10 years ago in pursuit of the American Dream. I struggled, as most new immigrants do, for the first few years in this country so I know the value of the hard-earned dollar.

About seven years ago, I began working for a local Atlanta carpet cleaner as a technician, but I soon became very disenchanted by this company’s disreputable business practices. The owners/managers of this company would promise their customers extremely low prices to lock in the appointment and then encourage their technicians to inflate the price in order to meet a set goal that was often double and triple the quoted rates. I refused to participate in this kind of deception and went out on my own, starting humbly with a small portable steam machine and my Jeep Cherokee!

More than six years later, Mr.Steam has come a long way with far better equipment, a few more technicians and a strong repeat and referral customer base that accounts for more than 50 % of our business. It goes to show that when you offer good people an honest price for quality work, it is hard not to succeed if you have some patience.